Fitness tracker market to hit $5b by 2019

Fitness trackers appear to be on the up and it’s predicted the industry will see a rise in revenue from $2 billion to over $5.4 billion by 2019 according to Parks Associates.

The consumer tech analysts also found there was a dramatic rise in connected health devices being used in the US with 30% of residents now using a device of some sort, up from 24% in 2013.

However it is thought that the majority of these fitness trackers will come in the form of smartwatches running multiple other functions rather than devices which focus solely on one specific output measurement. Out of the predicted sales over the next few years, smartwatches are expected to be responsible for 68 million compared to 50 million from fitness trackers. It’s already claimed that 1 in 4 people are using an app or device of some sort to measure their fitness level or performance.

This is quite a dramatic increase that will see fitness wearable’s become an extremely lucrative market and with the high profile releases recently like the Apple iWatch, I suppose it comes as no surprise.