Insurance provider Aetna launches first fitness app

Looks like the ‘quantified-self’ space is continuing to build momentum.

Aetna, one of the largest health insurance providers in the world, is the business of making fitness apps. Next month, Aetna will launch an iPhone app and website for managing your fitness, encouraging you to eat and live in a more healthy way, and monitoring your personal health information.

The app, called CarePass, will integrate personal medical records with data from popular fitness-tracking devices like Withings Wi-Fi-enabled scales, Fitbit’s Flex wristband, and Jawbone’s Up wristband, as well as apps like MapMyFitness. If you’re an Aetna customer, it’ll be accessible through the same sign-on you use with Aetna’s web portal, Aetna Navigator. But you can use it to integrate data from various sources even if you aren’t an Aetna customer.

Once you’ve picked a goal, the app can help you get there by setting achievable daily goals, like running a certain number of miles or consuming a certain number of calories. It can also show you how much you’ve walked each day (assuming it has step data from one of the compatible devices) and other details.

If you’ve given it access to your medical data, the app will also let you see vital stats like your body measurements, BMI, blood pressure, blood glucose level, and more details, all drawn from your last visit to the doctor’s office. It can also pull in data about your recent office visits and medications, and can even help remind you to take your meds.

Well worth a look.